Category Archives: Display Advertising

I cancelled cable six months ago and don’t ever intend to bring it back. It’s not because I don’t watch TV. When I had cable, I was addicted to The Food Network and Bravo, and my boyfriend can’t live without ESPN. We just … Continue reading

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Black Friday. Cyber Monday. Christmas, Hanukah, Kwanza, and Festivus. The holidays are a busy time for marketers. As your to-do list expands this winter, we’ve come up with three easy ways to keep your Facebook marketing efforts piping hot. Tip … Continue reading

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I’m in the market for a pair of high heels. Naturally, I’ve been comparison-shopping online in hopes of finding the best deal. At the same time, Facebook and Google have been serving me ads for shoes. It’s like they know!

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This year’s ad:tech conference hit home runs with impressive keynote speakers and insightful sessions that covered a slew of topics like search engine optimization (SEO), social media, performance marketing, email marketing, media buying, and innovation. Of course, it wasn’t all … Continue reading

Kira Young, Media Supervisor, discusses the impact of display advertising on Facebook as well as the recent issues surrounding the collection of cookie data. Watch and learn how you can monetize social efforts by measuring the value of a fan … Continue reading