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About Clickosity
Online marketing is constantly evolving — a simple, yet altogether complex notion that inspired us to dedicate a blog to it. At Clickosity, our crack staff will dissect the newest, most pertinent trends, tactics, and technologies in the industry. It's also where you can share your thoughts, ask questions, and interface with authors and fellow readers.
We'll discuss online strategy, integration, and measurement. We'll consider the future of search, display, social, and mobile. We'll provide commentary on must-read articles. We'll discuss the inner workings of our agency (shameless self-promotion will be minimal). And much more. But whatever we post, we'll keep it short, sweet, and relevant.
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Contact
For more information, please visit www.meadigital.com
1111 6th Ave., Floor 6San Diego, CA 92101(p) 619.308.5266(f) 619.238.8923Join us on:
Five Tips to Create a Killer Marketing Dashboard
The ability to mine and decipher data is critical to understanding your business’ ongoing marketing efforts, optimizing those efforts, and ultimately boosting ROI. Marketing dashboards, which are documents or web pages that organize the most timely, relevant, and actionable data … Continue reading
Mobile Analytics: How to Capitalize on the Growing Market
Since the mass proliferation of the Smartphone, marketing pundits have been quick to label each of the following years the “Year of Mobile.” After nearly a decade of underwhelming proof, it seems 2011 will finally live up to the name. … Continue reading
What is Google Analytics Right Now?
Google Analytics recently unveiled Google Analytics Right Now – a new set of reports that monitors activity on a website in real time. Typically, Google Analytics data records a lag time between one minute and 12 hours. Right Now refreshes … Continue reading
Heat Mapping – Round Out Your Analytics Tool Belt
The success of a web analytics program depends on the ability to identify and mine data that can improve website performance. Integral to this process is the heat map, a simple yet powerful tool that tracks user behavior in an … Continue reading
Google Analytics Gets a Facelift
The most popular web analytics tool on the planet just got a facelift and I’m excited to share the new and improved edition. User interface upgrades. Similar to the way car companies make slight enhancements to cars’ design and performance … Continue reading
Five Excel Skills Web Analysts Should Master
Succeeding in the web analytics field means mastering a handful of skills. Among them is a proficiency in Microsoft Excel. Unfortunately, most universities and companies only offer basic training. Looking back, I’m still amazed at the simplicity of the training … Continue reading
Four Tips to Thriving in a World of Web Analytics
Gone are the days of making decisions based on your gut. Today, the most successful businesses focus on analytics, making data-driven decisions to boost ROI. At the heart of this evolution is web analytics – the measurement, collection, analysis, and … Continue reading